Gray Cat Honors Its “Founder”

Gray Cat Honors Its “Founder” In honor of “Emily the Cat” (the original gray cat from which the company name was created), Gray Cat Enterprises (along with my son Griffin Matthews) makes its annual holiday donation to the Franklin County Humane Society. Franklin County Humane Society NC is a 501(c)3 nonprofit animal rescue that was formed in 2002 to help solve the problem of homeless dogs and cats in Franklin and Northern Wake Counties, NC. 

Butuan For more information, visit them at:  Goris

Happy Holidays to all including our four-legged friends!

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John Matthews

John Matthews is the president and CEO of Gray Cat Enterprises and is responsible for the management of all consulting activities for the firm, which include retail consulting for multiunit operations; interim divisional or general management leadership; consumer marketing for companies launching products in the retail sector; and strategic project management. With more than 30 years of senior-level experience and a speaker at retail-group events throughout the U.S., Matthews has recently written Game-Changing Strategies for Retailers, which is available on Amazon. In addition, he has two step-by-step manuals, Local Store Marketing for Retailers and How to Stage a Killer Grand Opening!, which are available at

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