The Gray Cat Blog

A comprehensive collection of blogs designed to assist small business owners and multiunit operators.

Gray Cat Unleashed Episode 7: Strategic Business Planning

Sep 09, 2024
 

There is an insightful quote from John Harvey-Jones, an English Businessman that says: 

“The nice thing about not planning is that failure comes as a complete surprise rather than being preceded by a period of worry and depression.”

So, why is business planning so crucial?

In a word, it provides “clarity”. Investing time to develop a plan provides precise clarification of the company vision to both employees and customers. In addition, it provides a mechanism to gauge the results of the business and provides the foundation for future growth plans.  

This course will guide you through all the elements that you should consider in developing a business plan.  And it doesn’t stop there.   Not only will it give you a structure for your strategic outline, but it also helps map out some of the tactical elements that enable the company to execute on the plan.

Want more ideas?  For more information on Gray Cat Learning Series, visit: https://www.graycatenterprises.com/gray-cat-learning-series

John Matthews, President & CEO, Gray Cat Enterprises, Inc.

John Matthews is the Founder and President of Gray Cat Enterprises, Inc. a Raleigh, NC-based management consulting company. Gray Cat specializes in strategic project management and consulting for multi-unit operations; interim executive management; and strategic planning. Mr. Matthews has over 30 years of senior-level executive experience in the retail industry, involving three dynamic multi-unit companies. Mr. Matthews experience includes President of Jimmy John's Gourmet Sandwiches; Vice President of Marketing, Merchandising, Corporate Communications, Facilities and Real Estate for Clark Retail Enterprises/White Hen Pantry; and National Marketing Director at Little Caesar's Pizza! Pizza!